Digital Marketing Clinic - Part 1: Brand Identity & Messaging is the first session in a hands-on digital marketing series focused on building a working digital presence. This session centers on the foundation of marketing: defining an ideal customer and creating a clear one-sentence brand promise. Attendees will explore how brand identity and messaging shape the way a business shows up online and communicates with the right audience. The session is designed for people who are just launching or working to organize their marketing more clearly. Participants will walk away with practical starting points, including a customer profile, brand promise, starter brand kit, and setup guidance for Canva and Pomelli.

Registration: Required
Cost: Free
Format: Online